$2 a Day Pledge for Poverty

Friday, September 25th, 2009

Fairtrade $2 Pledge
To mark the International Day for the Eradication of Poverty Fairtrade asked people to spend just $2 a day on Fairtrade products for 2 weeks, less than over 2 billion people live on every day.

Using the Popul8 Campaign Manager, Fairtrade were able to see just how many people were eager to make this pledge, and ask their friends to do the same. Why not take the pledge yourself?

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